GreenLine Real Estate
GreenLine Real Estate is a DMV-based boutique brokerage focused on education, accessibility, and strong community relationships.
The brokerage needed a brand update that better connected its mission to the communities it served across the DMV.
The work centered on improving speed and ease to market while supporting agents with clear, consistent multi-channel marketing.
I led brand updates and coordinated print, digital, email, web, signage, and event marketing for listings, multi-unit properties, and community initiatives.
I also supported First-Time Homebuyer Workshops and community events, helping increase attendance by 200%+ and strengthen local trust.
Brand Update
Home Buyer Workshops
The First-Time Homebuyer Workshops were community-focused education programs designed to make the homeownership process clear, accessible, and approachable for first-time buyers. Coordinated multi-channel marketing across print, digital, email, web, and social helped increase average attendance by 200%+, strengthening trust and long-term relationships within
the community.
